In a recent article for the National Apartment Association, author Les Shaver, interviewed some multifamily professionals from Chicago-based AMLI Residential to learn strategies that make selling a community easier by demonstrating uncapitalized property value and analyzing macro data.
“We want to demonstrate value for the buyers by upgrading 20 percent of the apartments, Sarah Wieckowicz, Vice President of Revenue Management at AMLI, said during the Maximize session “Leaving Occupancy Behind: Identifying the Truly Important Measures” last week in Austin. “We can show a potential buyer what kinds of returns they can get.” In other words, leaving some meat on the bone will make your property more attractive to potential buyers when it comes time to sell.
In the process, AMLI is also harnessing the power of advanced metrics. The company is utilizing their access to big data to know when to accelerate or decelerate a rehab process, understand if it’s best to sell or maintain ownership of property, and accurately inform potential and current buyers.